ISE 2019: What to Expect From the World’s Largest AV Show

ISE 2019: What to Expect From the World’s Largest AV Show

Posted on January

Integrated Systems Europe is the world’s largest audiovisual exhibition. ISE 2019 will take place at the RAI Amsterdam over five days from Tuesday, February 5, to Friday, February 8. More than 80,000 attendees and 1,300 exhibitors are expected to take part, meaning more conferences and exhibitions than ever before.

“We’re delighted to offer such a full programme at ISE 2019. We have a packed schedule, from the Monday before the exhibition opens to when we close our doors on the Friday afternoon,” says ISE’s managing director Mike Blackman.

Whether you’ve already bought your ticket or are weighing the decision, here’s what you can expect from a visit to Integrated Systems Europe 2019.

Exceptional Speeches From Two Industry Leaders

Attendees will have the chance to learn from some of the industry’s most influential leaders throughout the event. ISE 2019 will be bookended by an opening address and a closing keynote from two world-class speakers: Ambarish Mitra and Tupac Martir.

On the first day of the conference, Ambarish Mitra, co-founder and CEO of augmented reality company Blippar, will present the opening address and discuss the impact of augmented reality and AI on the industry.

“Augmented reality is a horizontal disruptor and will have a positive impact on every industry. What we are seeing today is just a glimpse of the potential of this technology. Blippar is at the forefront of this, and I look forward to sharing my vision with ISE attendees,” says Mitra.

As a serial entrepreneur, Mitra has received global acclaim for his pioneering work in the augmented reality field. In 2016, he was named the Ernst & Young UK Entrepreneur of the Year and was also appointed an ambassador for the GREAT Britain campaign, which promotes British innovation worldwide.

In 2017, the World Economic Forum named him a Young Global Leader. Mitra has continued to push the boundaries of AR with his current company Blippar, helping thousands of brands to improve the customer journey and increase sales.

Tupac Martir, the founder of Satore Studio, will bring the conference to a close on Friday with a keynote speech that will explain how his company uses technology to create unforgettable live events.

His London-based design and production studio has produced live events for some of the world’s most iconic brands and performers, including BMW, Ralph Lauren, Elton John and Beyoncé. Vogue has described Martir as “the visual artist and creative director behind some of the most important events in the world.”

Free Presentations on the ISE 2019 Main Stage

New for the 2019 conference is the main stage, a custom-designed stage centrally located in Hall Eight. It will host educational presentations from AVIXA, CEDIA, ISE and AV Magazine from Tuesday through Friday. These free talks offer something for everyone.

AVIXA will run a number of sessions that will use shortlisted entries from the AV Awards 2018 to demonstrate how the latest integrated experiences are designed, created and installed across a number of markets.

CEDIA is partnering with tech integrators who won a 2018 EMEA CEDIA Award to discuss their award-winning projects in a series of 20-minute sessions. Each award winner will discuss the challenges they faced and the steps they took to overcome them.

AV Magazine’s editorial team, led by editor Clive Couldwell, will be hosting neutral panel debates, presentations, case studies and Q&As covering issues crucial to the success of AV vendors, products and businesses.

Smart Building Conference Chair Bob Snyder will be curating presentations and discussions with leading industry figures. Some of the key industry issues and trends will be discussed during the ISE main stage sessions.

Events Exploring Industry Trends and Growth

It doesn’t matter what sector you work in or what technologies you work with — you’ll find many inspirational presentations in ISE 2019’s conference lineup. These half-day and full-day events, hosted by leading businesses, address the latest trends across the breadth of the AV industry.

On Monday, the Smart Building Conference will host its ninth iteration in The Forum. The conference will run for the full day and focus on smart technology. The conference will discuss integrating smart technology into existing buildings and creating the latest generation of smart buildings.

Also running on Monday is AudioForum, a conference made for audio professionals produced by Connessioni. Topics including the production, dissemination and perception of sound, sound environments and sound propagation will be explored over the full day.

On Tuesday and Wednesday, AVIXA will host its half-day conferences about the industry’s future. The topics of AV integrated experiences in higher education and enterprise environments will be discussed on each day, respectively.

Tuesday’s program also includes XR Summit ISE, a one-day B2B strategy conference that focuses entirely on AR, VR and mixed reality. The conference will take place outside of the main conference location in the Hotel Okura.

The Digital Signage Summit will be held on Wednesday morning also at the Hotel Okura. The third edition of DSS ISE will cover the latest industry insights, trends and best practices. It is a must-attend for anyone operating in digital signage.

The Digital Cinema Summit is scheduled for Wednesday afternoon. This is a brand new event presented by ISE in conjunction with Digital Cinema Report. The conference will feature some of the leading figures in digital cinema technology and address a range of issues facing professionals in the motion picture industry.

Thursday sees two new day conferences taking place. From 10:30 a.m. at RAI Amsterdam is AGORA, a sporting venue technology event hosted by MONDO | STADIA. Panel discussions, case studies and keynote speakers will provide insight into a range of topics, including enhancing the fan experience, modernizing stadium infrastructure and planning ceremonies and events.

The Hospitality Tech Summit will take place from 11 a.m. at Hotel Okura. Hosted by HTNG, this full day conference will cover the latest issues and research from the world of hospitality technology.

AttractionsTECH by blooloop is the final conference at ISE 2019, taking place on Friday. This half-day conference will look at the technology changing visitor attractions, using case studies from leading companies and operators. Laurence Beckers, creative director at Alterface; Chris Lange, creative director at Mack Solutions; and Martin Howe, founder and CEO of TEQ4, are all set to speak.

Workshops and Professional Development Programs

As well as free main stage events and a packed conference lineup, ISE 2019 is also home to an assortment of workshops and professional development programs run by CEDIA and AVIXA.

CEDIA will present a full program of professional development sessions and a series of talks at its stand, which will cover key issues in the residential installation market. Attendees can buy an all access pass, allowing them to visit as many sessions as they like.

“With a substantial education programme from CEDIA, complete with a brand-new Home Cinema Design Workshop, core training sessions and our popular CEDIA Talks, there will be something for everyone at the show,” CEDIA global president and CEO Tabatha O’Connor says.

Thomas Darling, CEDIA’s SVP of development and education, agrees. He adds that there is something for everyone at ISE 2019. “From core technical courses and business success training to the latest insights on emerging trends, our programme will cover all the bases for delegates in attendance. ISE is the perfect destination to enhance your industry knowledge, with so much great training in one place for just one week.”

AVIXA has an extensive ISE 2019 education program, as well, which seeks to explore the latest AV design trends. In addition to their main stage events and half-day conferences, the company will also be running free, 20-minute education sessions at their stand. These will cover user experience, AV/IT, design and emerging trends.

Registration for ISE 2019 is open now, and early bird tickets for all of the conferences are available on ISE’s website.

Images by: HeadwayThe Climate Reality Projectrawpixel

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