Arista Visuals | The Arista Logo

About the Arista Logo

The Arista logo is the primary and most recognizable visual identifier of the Arista brand. It should always be treated respectfully and never altered. Please only use the approved logo files from Arista, and follow the guidelines outlined in this document.

DO NOT

  • Alter logo proportions
  • Redraw logo shapes
  • Alter spacing between the letters
  • Alter the logo color
  • Rotate/skew the logo
  • Enclose the logo in a box
  • Bleed the logo off an edge
  • Place an outline around the logo
  • Fill the logo with a pattern or texture
  • Stretch or condense the logo
  • Combine the logo with your own tagline
  • Combine the logo with other graphic elements
  • Place the logo on a background that makes it hard to see
  • Use outdated logos

Arista Visuals | Arista Logo for Marketing Materials

Color variationso

Primary version

The primary version of the Arista logo is black , red and Gray on white. Please try to use it in all instances.

Reversed version

The reversed version of the Arista logo should be used only against a black background.

Single-color version

The single-color version should be used only when 4-color printing is unavailable (for example, product silkscreens)

If you need a color variation that’s not listed here, please contact the Arista Brand Management team.

Logo treatment

Clear space

The Arista logo should be used with the preferred clear space which is equal to the height of the “Sign" in Arista. No elements, including text, may violate this clear space.

Sizing

The Arista logo should never appear smaller than .5 in. wide (horizontal). If your design requires a smaller logo, please contact the Arista Brand Management team.

Background

The Arista logo must be set on a background that makes it easy to see. The text portion of the Arista logo must be clearly legible.

Logo placement

The Arista logo should always be used to identify the Arista-enabled Ethernet Port. Your company or product logo should always be more prominent than the Arista logo. Do not use the Arista logo in a manner that suggests that your product is named Arista, “developed by" Arista, or part of your company name.

Always position the Arista logo alone and apart from other text and graphics, especially other trademarks and service marks.

The Arista logo should be the same relative size as the most prominent third party trademark in your content and should be easily distinguished from other marks and logos.

Arista Visuals | Arista Logo for Product Placement

You may use either white-on-black or black-on-white for product placement (silkscreening)

Logo treatment

Clear space

The Arista logo should be used with the preferred clear space. No elements, including text, may violate this clear space. Only use the secondary clear space in rare instances when the preferred space cannot be used.

Sizing

The Arista logo should never appear smaller than .5 in. wide (horizontal).

Background

The Arista logo must be set on a background that makes it easy to see. The text portion of the Arista logo must be clearly legible.

If your proposed placement does not conform with the treatment guidelines above, please contact the Arista Brand Management team.

Logo placement

Your company or product logo should always be more prominent than the Arista logo. Do not use the Arista logo in a manner that suggests that your product is named Arista, “developed by" Arista, or part of your company name.

Always position the Arista logo alone and apart from other labels, especially other trademarks and service marks.

Appendix: Trademarks

Trademark Usage

Arista is legal trademarks and should be treated according to the following guidelines:

  • Never use Arista as part of your product name, unless you’re received approval from the Arista branding team
  • Never remove the ™ or ® symbols from the logos